Logo/Identity

Logo/Identity

Logo/Identity

My logo design approach works to capture the heart of each organization, and projects range from corporate rebrands to identities for startup and freelance clients.

SIIA

SIIA

SIIA

After years of evolution and mergers left SIIA a hodge-podge of sub-brands, a refresh was undertaken to bring its family of divisional organizations together under a unified identity. Three triangles of neighboring colors – distinct but still related – representing technology, data, and media, move forward together in the logomark that represents unique divisions working together in partnership.

SIIA
SIIA Style Guide - The Mark
SIIA Style Guide - Logo Family
SIIA Style Guide - SIIA Logo

The Edenist

Stationary for a landscape designer. Inspired by elements of the Art Nouveau and the Arts & Crafts movements.

The Edenist

Wavelynx

Logo and collateral for an internet startup. Meant to convey a playful, retro-modern spirit that matched their office decor.

Wavelynx

Assorted Logos

Connectiv Innivation Awards
Emerging Leader Awards
Education Impact Summit
Velocity Park
Next Gen Awards
LicenceLogic
SIIA Innovation Incubator
Mobile Enterprise Alliance
Innovation Showcase 2.0
CigarCafe
Schmidt & Lerner
Overa
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More Selected Work

ConferencesA culmination of related design projects

Print Promotions & PublicationsDirect mail, brochures, and booklets

Digital GraphicsCreated for email, websites and social media campaigns

Logo/IdentityMarks, collateral and branding

IllustrationWhen customization is required

Websites, Landing Pages & Email TemplatesWeb Design & Code

Liz Martin is a Designer, Art Director, Artist and Jack of All Trades based in Arlington, VA.